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What Is Potassium Sorbate? (And Is It Safe?)

potassium sorbate safe

This is the next instalment in our ongoing series about chemicals often found in home and personal care products. Here, we make an assessment of ingredients, so you can make informed choices about the products you buy. Today, we’re looking at potassium sorbate. It’s a natural preservative with a wide variety of uses. What is potassium sorbate? […]

Problems with Optical Brighteners (And What You Can Do About It)

optical brighteners problems

Many laundry detergents promise to make your white clothes whiter than white. How do they do this? Using chemicals called optical brighteners. What are optical brighteners? Optical brighteners are chemicals that absorb ultraviolet light and reflect back blue light. This helps to hide the normal yellowing of white clothes, and makes them appear whiter and […]

What are Parabens and Should You Avoid Them?

parabens avoid

What are parabens and what are they used for? Parabens are a group of chemicals that are used as preservatives. Parabens are esters of para-hydroxybenzoic acid, which is how they got their name. They’re very effective as antibacterial and antifungal preservatives, and they’re incredibly cheap, which is why they’re found in so many products. Preventing […]